Portfolio Category: Consumer

FuturoSPORT

FuturoSPORT
To promote their new Polartec material that enhanced their products with better support and sweat-wicking properties, Beiersdorf needed a campaign that showed the product in its most extreme use to emphasize its benefits.
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Stevens Institute of Technology

Stevens Institute of Technology
Stevens is a premier, private research university in Hoboken, NJ, renowned for its STEM education. To attract high school students to its Pre-College Summer program, Stevens wanted an enticing and energetic campaign that would showcase the various relevant—yet very cool—program sessions, while promoting the ROI benefits of attending the university.
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Aromahaler

Aromahaler
Clerisy Corp is a small manufacturer and distributor of aromahaler products for stress relief, appetite control and nausea relief. Led by physicians, the company needed guidance to position their product in a very saturated market. Packaging was developed to communicate a level of authority and expertise. “Developed by Doctors” was just the concept to help…
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GSK: allī

GSK: allī
The allī branded weight loss program was losing recognition in the marketplace. A fresh, new campaign was developed to promote awareness, proper product use and health benefits of the program. A series of low-fat cooking videos, email campaigns, contests and a big social media presence helped allī re-establish its presence.
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GSK: TUMS

GSK: TUMS
In the highly competitive category of OTC heartburn remedies, TUMS was looking for a way to grow their business across both developed and underdeveloped markets. This campaign overcame a variety of challenges presented by the diverse HCP and consumer population by demonstrating heartburn symptoms, science visualization and rapid relief.
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GSWGA

GSWGA
The Garden State Wine Growers Association is comprised of over 50 wineries in the state of New Jersey. They needed a responsive Web site and complementary mobile app to help guide patrons to each one.
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Trophy Park Food Court

Trophy Park Food Court
In addition to branding its impressive sports complex, Trophy Park needed to showcase its food court. Signage was developed to give each vendor a unique personality specific to its cuisine. 
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Nestlé Health Science

Nestlé Health Science
Nestlé was looking for testimonials to add user credibility to their OPTIFAST Brand. This campaign promoted their contest in which users describe how OPTIFAST has helped to improve their lives. The winning inspirational story received a trip to New York City for a makeover.
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Trophy Park

Trophy Park
New Jersey’s Trophy Park boasts a world-class, multi-purpose indoor and outdoor sports complex designed to host over 2,000 athletes per week. They needed Branding befitting an all-star experience that could be leveraged through every sport. 
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